MERZ AESTHETICS - STAND DESIGN

For the occasion of MERZ Aestethics participating in three congresses of Surgery and Aesthetic Medicine in Milan, Rome and Bologna in October 2013, February and May 2014, Chrysalis designed and built a modular stand that could be adapted to the different spaces within the events.
Based on the dimensions and the different positions, a modular structure was developed, with each element separate from the other, but providing the possibility to be repositioned according to the different configurations required.
Independent structures that could interact with each other with curved lines and alternating colors.
The only square element, the warehouse, was at the heart of the scene, like a kind of monolith in the center of a satellite orbit.
The two chosen tones, blue and white, gave the stand elegance and refinement, enhancing the scene, despite its small size, with visibility and prestige.